Advertising & Commercial Photography
I’m a Wanaka-based commercial photographer that works with kiwi businesses to create top-notch content of their people, products and places.
Available for assignments small and large throughout Wanaka, Queenstown and nationwide - get in touch with me today to see how I can help turn your vision into a reality.
Stand-Out Visuals for Brands, Businesses & Agencies
I create high-quality advertising photography and video content for brands across Wanaka, Queenstown, and throughout New Zealand.
Whether you’re launching a new product, refreshing your website imagery, or building out social content, I’ll help you create visuals that cut through the noise.
From lifestyle-driven photo shoots to cinematic video content, I work closely with marketing teams, agencies, and business owners to ensure the final result aligns with your brand, brief, and audience.
Every shoot is tailored to your project—whether it’s a quick update for your website or a full production for an upcoming campaign.
Campaign & Brand Photography - Scroll-stopping imagery for ads, print, and digital
Video Content - Short-form videos for social media or brand storytelling
Location & Lifestyle Shoots - Vibrant images of your product or service in use
Headshots & Portraits – Professional photos that put a face to your brand
Product & Food Photography – High-quality visuals that showcase your product
“Sam took new group photos for us last week, as well as headshots. We always feel a bit lost as to where to stand, how to look etc. so we loved that he gave us direction of what looked best and suggestions of different stances.
Everything was quick and efficient and professional.
Thanks so much Sam we all love our new photos and will definitely be using you again in the future!”
Mike Pero Mortgages Wanaka
“We are so glad that we stumbled across Sampford Cathie. I can’t say enough about how professional Sampford is and the quality of work the he provides. He has a very good eye for detail!
We were so pleased with his work and the final photographs, that we will continue to use him in the future.”
CabineTree Wanaka
Services
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Campaign & Brand Photography
Striking, high-quality stills for use across digital and print campaigns. From hero images and banner content to social ads and brochures, I work with businesses and agencies to create visuals that connect with your audience.
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Headshots & Portraits
Modern, professional portraits for individuals and teams. Whether it’s a classic headshot on a white backdrop or a more relaxed, lifestyle-driven portrait, I’m here to help make sure you look confident, natural and professional.
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Product & Food Photography
Studio or on-location imagery that presents your product at its best. I shoot everything from packaging and retail products to plated dishes, beverages, and interiors for cafés and restaurants. Clean, considered and high-impact.
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Location & Lifestyle Shoots
Real-world, relaxed photoshoots that showcase your product or service in action. These shoots often feature people interacting with your brand, stunning scenery and good vibes - ideal for websites, digital marketing, and social content.
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Video Content
Short-form video content designed for maximum impact—perfect for brand storytelling, product explainers, social media reels, or looping web banners. I handle everything from planning to shooting and editing.
Past Commercial Photography Projects
“I absolutely love the video and the images. You've done an amazing job. Absolutely stoked. It’s just as I imagined it would be. Thanks for capturing the warmth, pride, and personality of our team so authentically.”
Korina Foot, CEO - Patersons
Get in Touch
Based in Wanaka, available NZ-Wide
I regularly work with clients in Wanaka, Queenstown, Dunedin, Christchurch and beyond. Whether you’re a South Island business or a national brand looking to capture content down here, I’m happy to travel to meet your needs.
Get in touch to book a shoot, talk through your brief, or request a custom quote.